Avatar photoRob Hadley

Rob Hadley grew up fishing the rivers and drains of the Norfolk Broads, and it was inevitable that pike would become his species of choice. He's been targeting predators seriously for over 20 years - starting on dead baits, moving through live bait rigs, and eventually landing on lure fishing as his preferred method about eight years ago. These days he fishes the Broads through winter, travels to Chew Valley Lake each spring for its outsized fish, and spends the warmer months working soft plastics on rivers across the East Midlands for perch and zander. He's had pike to 31lb and perch to 3lb 9oz, and reckons both records are beatable on the right day with the right set-up. At The River Bend, Rob writes the predator species guides, lure fishing technique articles, and most of the winter fishing content. Covers: Pike, perch, zander, lure fishing, winter fishing, predator rigs